Vidsy + WB Games
Game of Thrones: Conquest
🎨 Objective & Direction
Our objective for this campaign is acquisition, driving game downloads for Game of Thrones: Conquest.
This second & third toolkits focus on the Brand Lovers and Explorer audiences.
Brand Lovers represent players who show a strong desire to escape to and explore the game’s universe and lore in-depth, immersing themselves in the personalities and narratives of the GOT universe.
Meanwhile, Explorers relish games which enable them to study and survey a top-down map view of various territories and kingdoms, offering a unique form of escapism.
🤩 Content
We have 28 videos back from creators to share with you today.
When referencing videos please use the code (E.g. OLMB_0001)
Toolkit 2 - Instagram Stories - Select 7 videos from the 14 available.
Toolkit 3 - Instagram Stories - Select 7 videos from the 14 available.
Delivery & Next Steps:
Select the videos you’d like to proceed with from the showreels above.
Following selection, you have 2 rounds of feedback on your selected videos.
Provide feedback on the videos to Vidsy on December 21st
Vidsy to action feedback and re-supply on December 22nd
Once approved Vidsy to reformat the content to 4:5, 1:1, 16:9
*Final videos to be delivered on January 18th
*any delays with feedback/approvals will affect our final delivery date & additional costs will occur