Vidsy + Freebird
Rewards For Rides
During this campaign you supported 8 creators.
✅ The Goal
This campaign is all about introducing Freebird as the no-brainer option to help people earn cash just for going to places they already go.
We’ve leveraged strong video footage, authentic testimonials and personal hooks to paint a vivid picture: Freebird doesn’t just understand your social routine — it rewards you for it, with little extra effort on your part.
⭐️ The Creative
We’ve created content divided into three creative buckets, all centered around Freebird’s unique value to consumers.
EASY AS 1️⃣2️⃣3️⃣ - In these videos, we introduce our audience to Freebird — specifically, how easy it is to start earning cash.
PEOPLE ARE PROOF ✅ - This content leverages strong testimonial video to put faces to the brand and bring its value to life.
LET’S GO 🚗 - For this bucket, we tie Freebird closely to the viewer’s favorite destinations, creating a more personal experience.
📱 Placements
Targeting Facebook and Instagram, we wanted to make sure we tapped into the platform’s best practices and considerations:
Brand Identity - Each video is consistent with recent portrayals of the Freebird identity, while also weaving in some new visuals and messages.
Consumable - Each video is easily digestible within the news feed.
Direct & Impactful: We’re capturing attention from the very first second.
The Content
When referencing content, please use the code (E.g. EBQ_9383)
Delivery & Next Steps:
All videos are in 4:5 (and will also be formatted to 9:16 and 16:9)
Please select 3 videos and 1 still and provide your first round of feedback by EOD tomorrow (April 15).
Please note: When referencing content please use code (E.g. WKR_3971)